BRAND IMPACT: create a powerful brand story to attract, connect and convince

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BRAND IMPACT: create a powerful brand story to attract, connect and convince
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Fri 10 April 2020
Friday 10 April 2020
9:30 AM - 12:30 PM
Ended

Who should attend this workshop:

Women micro-business owners, solopreneurs, freelancers, individual practitioners, mumpreneurs who want to grow their company with ease, confidence and fulfilment.

PS. We are an inclusive community and welcome all male entrepreneurs who would like to join our workshops.

General overview

This workshop is about making your message crystal clear to your customer. During this workshop, strategic marketing tools will be used to map out your core story so that you, as a business owner, are clear about what to say, when and to who.

You will learn how to pitch your business in a clear and impactful way to different audiences. 

Why is it important for you to create a strong brand story?

A clear and relatable brand story attracts the right audience and allows you to connect with them stronger. Defining core messages and writing an impactful brand story is one of the most strategic and difficult tasks of building a brand. This workshop will help you do that with easy and pragmatic methods in a simple and efficient way. 

At the end of this half-day workshop, you will leave with a workbook that contains:

  • Core message template

  • Brand story

  • Mock-up ad

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